2017–2026
Art Director
Tokyo → New York
Graphic Designer
Available for
Freelance / Collaboration
asics modernTOKYO
Challenge
Reinterpret Tokyo street culture for a heritage sneaker pack targeting global youth market.
Solution
Monochromatic graphic pattern inspired by Tokyo urban grid; coordinates layered as visual texture across multiple colorways. Deployed globally as a limited pack launch.
Reinterpret Tokyo street culture for a heritage sneaker pack targeting global youth market.
Solution
Monochromatic graphic pattern inspired by Tokyo urban grid; coordinates layered as visual texture across multiple colorways. Deployed globally as a limited pack launch.
ASICS Tennis / Key Visual
Challenge
Execute a global tennis key visual featuring world No.1 Novak Djokovic, within strict ASICS global brand guidelines.
Solution
Led on-set photo direction to capture Djokovic's intensity and precision. Optimized composition and talent direction within the global brand system.
Execute a global tennis key visual featuring world No.1 Novak Djokovic, within strict ASICS global brand guidelines.
Solution
Led on-set photo direction to capture Djokovic's intensity and precision. Optimized composition and talent direction within the global brand system.
ASICS × Andrés Iniesta / ULTREZZA AI
Challenge
Create a high-impact key visual for ASICS signature football shoe co-developed with world-renowned footballer Andrés Iniesta.
Solution
Dramatic split composition contrasting shoe texture close-up with dynamic action shot. Directed photography and typography to express "360° Domination" concept across all formats.
Create a high-impact key visual for ASICS signature football shoe co-developed with world-renowned footballer Andrés Iniesta.
Solution
Dramatic split composition contrasting shoe texture close-up with dynamic action shot. Directed photography and typography to express "360° Domination" concept across all formats.
GODIVA Chocolixir / Series KV
Challenge
Develop a consistent yet seasonal visual series for GODIVA's in-store tapestry across 9 product variations.
Solution
Built a flexible design system allowing brand consistency while expressing each flavor's unique character through color, typography and food styling direction. 9 seasonal variations deployed in all GODIVA Japan stores.
Develop a consistent yet seasonal visual series for GODIVA's in-store tapestry across 9 product variations.
Solution
Built a flexible design system allowing brand consistency while expressing each flavor's unique character through color, typography and food styling direction. 9 seasonal variations deployed in all GODIVA Japan stores.
Canterbury / Rugby World Cup 2019
Challenge
Create an emotional key visual for Canterbury's official Japan national team partnership at the home Rugby World Cup.
Solution
Japanese calligraphy typography "ONE TEAM" over a powerful group portrait. Balancing Japanese tradition with international sporting energy. Campaign ran nationally during Japan's historic Rugby World Cup run.
Create an emotional key visual for Canterbury's official Japan national team partnership at the home Rugby World Cup.
Solution
Japanese calligraphy typography "ONE TEAM" over a powerful group portrait. Balancing Japanese tradition with international sporting energy. Campaign ran nationally during Japan's historic Rugby World Cup run.
Häagen-Dazs Japan / New Product LP 2015–2026
Challenge
Maintain premium brand world while refreshing seasonal landing page for each new product launch over 10 years.
Solution
Developed visual language blending Japanese premium aesthetics with global Häagen-Dazs brand identity. 30+ seasonal LPs delivered across a 10-year ongoing relationship.
Maintain premium brand world while refreshing seasonal landing page for each new product launch over 10 years.
Solution
Developed visual language blending Japanese premium aesthetics with global Häagen-Dazs brand identity. 30+ seasonal LPs delivered across a 10-year ongoing relationship.
Pokémon Sleep / Champion Tournament
Challenge
Design visual identity and CM direction for Pokémon Sleep's first-ever tournament event.
Solution
Created tournament logo, directed CM visuals and UI system within the Pokémon brand world. Global IP campaign with wide international media reach.
Design visual identity and CM direction for Pokémon Sleep's first-ever tournament event.
Solution
Created tournament logo, directed CM visuals and UI system within the Pokémon brand world. Global IP campaign with wide international media reach.
Magic: The Gathering 30th Anniversary Celebration Tokyo
Challenge
Create immersive event identity for Magic: The Gathering's 30th anniversary celebration at Miyashita Park, Shibuya.
Solution
Directed original illustration map of Miyashita Park across all venue floors. Designed spatial signage and event graphics throughout the entire venue. Event attended by thousands of players across a 10-day run.
Create immersive event identity for Magic: The Gathering's 30th anniversary celebration at Miyashita Park, Shibuya.
Solution
Directed original illustration map of Miyashita Park across all venue floors. Designed spatial signage and event graphics throughout the entire venue. Event attended by thousands of players across a 10-day run.
NISSIN KANZEN MEAL European Launch Website
Challenge
Design the official European launch site for NISSIN's nutritionally complete instant meal brand, targeting German and UK markets.
Solution
Developed a bilingual site (DE/EN/UK) combining Japanese food aesthetics with European consumer sensibility. Benefit-driven layout with video integration and store locator. Live at nissin-kanzenmeal.eu
Design the official European launch site for NISSIN's nutritionally complete instant meal brand, targeting German and UK markets.
Solution
Developed a bilingual site (DE/EN/UK) combining Japanese food aesthetics with European consumer sensibility. Benefit-driven layout with video integration and store locator. Live at nissin-kanzenmeal.eu